If you want to increase the number of clicks and conversions on your website then On Page SEO is vital. As a writer, you already know the power of a great title. It’s on top of all on page SEO checklists and is vital for drawing the reader’s attention immediately and increasing your page CTR. If they don t see what they want or don t like it, they will more than likely not click through and read your content.
But how does your title affect your page quality and search engines optimization? How do you ensure that the people who search for things you have on your web pages are actually interested in them. There are two sides to this. The first is that the title of your web pages should be related to whatever your content is about. If you’re writing about a certain area of expertise then using the title as the content will help link the reader to the specific page. If your page is about fishing, then your heading should read something to the effect of “fishing tips” or something similar.
The second side of the coin is about keyword phrase density. Search engines like keyword phrase density to be about 4% and the ideal is around the level of regular conversation. You want to get your keywords into the description of the webpage as well as the title. This allows the search engines to know what the page is about and also provides useful content marketing to your readers.
A good way to improve your search optimization and on page optimization is to use content writing tools. These tools will tell you exactly where your page needs improvement, which will allow you to remove poor content. They can also optimize your content marketing to improve the chances that you will be crawled by Googlebot and indexed in the SERPs. Content writing tools have been designed specifically for optimizing your websites. They can also provide the necessary links so that Google will index your site.
The next part of the search engine results is the Crawlability Index (CGI). The crawlability index is an algorithm that Google uses to rank websites. The higher the crawlability, the better the results for that website. Using Google’s crawler, the content writing tools will tell you whether or not a page is crawlable.
The crawl error is another major issue with on-page seo. Googlebot ranks web pages according to several different factors. One is the percentage of visitors who have visited the site. The higher the visitors, the higher the rankings. However, the crawl error can indicate that a visitor to your site has entered information into the site that is not correct, which may cause the search engines to remove your pages from their rankings.
A lot of people believe that longer articles make their articles more valuable to users. However, this isn’t always true. In fact, the quality of content length has more to do with search rankings than it does with value to users. Longer content lengths are not necessarily better, but they are not necessarily worse either. People are just more likely to read articles with longer content lengths.
Meta descriptions are what the Google bots are using to determine what the target keywords are in your site. They will use the keywords that you have used in the title, in the URL, and in the body of the content. Meta descriptions will not affect rankings, but they can be a very important tool in optimization. The best way to learn all about meta descriptions is to learn how to write one yourself, which can be found in a later chapter.